Way2SMS Acquired By Value First

Value First, the digital media company has acquired popular messaging website, Way2SMS for an undisclosed sum. The acquisition will make ValueFirst one of the biggest digital media companies in India. The company will now have 50 million profiled members and continue to add over 40,000 new registrations every day. The overall revenues will cross 250 crore rupees in this financial year.

Way2SMS earlier had acquired its competitor, 160by2. Interesting moves in Indian markets, right?