Philips EnduraLED

Philips' Master LED bulbs i.e. the company's new bulbs, dubbed EnduraLED, are four times as bright. Due in the fourth quarter of the year, the 60W equivalent at left sucks down only 12 watts of electricity but emits a reported 806 lumens of soft white light — a ratio green enough to save the world, Philips claims, if only you'll buy in.

Watch this:

[video=youtube;blBxv-Fcvx4]https://www.youtube.com/watch?v=blBxv-Fcvx4[/video]