Entrepreneurship: Launching an Innovative Business

A.V.Ramani

Free courses from COURSERA:
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The course appears to teach various processes businesses can follow. What it won't or may never teach what to do when despite doing all of it, things go wrong and stress builds up. It won't teach how to handle rejection from VCs and keep going even after 30th VC rejects you.

On the other hand, most of the things included in the course can be learned on the go; on need basis.

PS: Sorry if I'm sounding very negative; but that's how I look at everything that has 'entrepreneurship' in the title.

I think that a lot of startups today aren't aware of the terms like:

1. Value propositions
2. Customer segments
3. MVP
4. Written analysis of the business model
etc.

Though I wont call it a necessary pre-requisite for starting a business, knowing your basics and understanding how big players do these things can help a lot. When a startup owner goes to meet a VC, the last thing he wants is to sound dumb or be someone who hasn't done any homework. Startup owners are also supposed to network a lot - this includes startup launch events, weekend discussions and what-not. If you walk into any of such place, chances are that you will hear these terms being thrown around across the hall over cups of coffees. Again, doing your homework is helpful.

Not advocating at all about this particular course, but you need to read books or blogs and understand all these things when you are serious about entrepreneurship.

Like #-Link-Snipped-# said, all these things can be learnt along the way, but that's the hard way. There's so much information available these days that even 1 hour of reading every day, can give the entrepreneur the daily dose of knowledge that can come handy when executing tasks at hand.