Digg's Big Traffic Drop

Ever since's Digg's newly redisgned website has gone live (Aug. 25), the site is experiencing lot of trouble. The company has fired about a third of its employees recently and the drop in traffic is seriously affecting the company.


Image Credit: TechCrunch
Comscore reports that the company lost about 30% of its traffic in just one month (September 2010), just in a matter of few days after the new site was launched. Digg’s estimated unique visitors worldwide went from 18.4 million in August to 12.8 million in September.

Not only that, but the pageviews saw a massive drop from 155 million to just 46 million in the same period.

I hope this is not the downfall of Internet's one of the most popular destinations.