Tag Heur, Google & Intel join hands to make smartwatches.

Tech wars do not seem to placate. The tech giants therefore, seem to have unlimited zeal to tackle with their competitors. Google is no exception to this. If you put it casually, you should say, this time Google does an Apple. Along with the Swiss popular watch brand Tag Heur and Intel, Google has decided to unveil it own smartwatches. The three companies announced their joint venture at Baselworld watch and jewelley trade show in Switzerland. However, the specifications of the smartwatches is yet to be announced. Tag Heuer chief Jean-Claude Biver told at the event that “Silicon Valley and Switzerland are going to conquer the market of the connected watch". He added that his company want to give the audience and their competitors a huge surprise. Well, whether this 'psyche them out' attitude will work for them or not, would be a matter of excitement.

It should be of no surprise to the readers that this new joint venture of smartwatches production has gained the limelight because the companies involved are all ruling the world. There are other companies such as Swarovski and Sony which took part in journey towards smartphone production.

So, what's your take on these silent wars in the market? Will the trio's dish be tastier than Apple's ? Post your opinions in the comment section below.

By Coral Jain

Via: LUXUO - The Luxury Lifestyle Portal