View Feed
Coffee Room
Discuss anything here - everything that you wish to discuss with fellow engineers.
12939 Members
Join this group to post and comment.
Kaustubh Katdare
Kaustubh Katdare • Nov 18, 2010

Airtel Gets A Makeover: New Logo & New Identity

Indian Telecom Leader, Bharti Airtel's gotten a makeover. The company has launched a redesigned website and also a new logo. From the company's website -

Our new international identity has been specially crafted to appeal to a more dynamic & demanding audience. at the same time, it retains the core elements of what has made our brand a market leader.

Our unique symbol is an interpretation of the ‘a’ in airtel. the curved shape & the gentle highlights on the red color make it warm & inviting, almost as if it were a living object. it represents a dynamic force of unparalleled energy that brings us and our customers closer.

Our specially designed logo type is modern, vibrant & friendly. it signals our resolve to be accessible, while the use of all lowercase is our recognition for the need for humility.
red is part of our heritage. it is the color of energy & passion that expresses the dynamism that has made airtel the success it is today, in India, and now on the global stage.
Ankita Katdare
Ankita Katdare • Nov 18, 2010

This is the NEW Airtel Logo! 😀
WoW! That's really nice!
Way to go Airtel 😀
Nice logo 😀
cooltwins • Nov 19, 2010
i heard the new jingle... 😀
its nice... 😁

Share this content on your social channels -