Why are social bookmarking sites not so popular in India?
Social bookmarking sites are online services which allow you to add and share bookmarks of web pages. Some examples of social bookmarking sites are Pinterest, StumbleUpon, Dribble, Pocket and Reddit. Social bookmarking websites are very popular in countries like the US and UK. You can find Pinterest profile links in the social bio of any young person. There they share things they love and want the world to know about and help them discuss it.
Unfortunately, social bookmarking websites are not popular in India. Even though, Reddit does serve as a social bookmarking website, in a tertiary manner it is not used the way it was meant to be. Websites like Pinterest and StumbleUpon have relatively lower number of users in India. Is there a good reason for people in India not using these services? Let’s find out.
First reason according to me is that many Indians are not aware of social bookmarking websites. When you are not aware of something it a very good chance that you might miss using it. The second reason is that they often have either a complicated user interface or mess with your email notifications. I was a user of StumbleUpon way back in the 2010s it bothered me with a lot of unnecessary emails about topics which I had no interest in reading. This leads us to the final point, they are not catered to understand specific needs.
If you have used any social bookmarking sites, do share your experiences below and if you have any other reason of why they are not popular in India or would like to add your two cents on this topic, feel free to extend the discussion.
Unfortunately, social bookmarking websites are not popular in India. Even though, Reddit does serve as a social bookmarking website, in a tertiary manner it is not used the way it was meant to be. Websites like Pinterest and StumbleUpon have relatively lower number of users in India. Is there a good reason for people in India not using these services? Let’s find out.
First reason according to me is that many Indians are not aware of social bookmarking websites. When you are not aware of something it a very good chance that you might miss using it. The second reason is that they often have either a complicated user interface or mess with your email notifications. I was a user of StumbleUpon way back in the 2010s it bothered me with a lot of unnecessary emails about topics which I had no interest in reading. This leads us to the final point, they are not catered to understand specific needs.
If you have used any social bookmarking sites, do share your experiences below and if you have any other reason of why they are not popular in India or would like to add your two cents on this topic, feel free to extend the discussion.
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