What are the odds of a possibility of a Market Shift?

Replies

• 

  Sarathkumar Chandrasekaran

  Nayan Goenka

  Hello guys, I am putting forward a discussion which is completely related to Business and Marketing domain.
  
  We know that one of the main reasons of degrading of Indian Market is globalization. Products which are already available in Indian Companies have to compete with imported brands which eventually end up taking the largest share. Now and then we see people giving alternatives to foreign brands in Indian versions which is important to save the economy of the country but consumers still seem to get attracted towards the foreign brands.
  
  The point of discussion is:
  
  Is it possible to bring about a market shift from foreign to Indian brands?
  Do you propose any particular strategy at a business level WITHOUT CHANGING THE LAWS OF GLOBALIZATION?

  
  
  On your question:a lack of awareness is main influencing factor in affecting indian market.Trends are changing and people are changing to indian products from foreign products .They started to feel the power and beauty of Indian products.
  My view:I dont expect a market shift.
• 

  Nayan Goenka

  CSK AUTO

  On your question:a lack of awareness is main influencing factor in affecting indian market.Trends are changing and people are changing to indian products from foreign products .They started to feel the power and beauty of Indian products.
  My view:I dont expect a market shift.

  
  
  If people are already trying to focus on power and beauty of Indian products, it means this will increase their consumption. THIS is Market shift we want. Currently market is tending to outscale foreign brand and we are trying to find out a way to develop a business strategy that can complete these brands in present legal conditions.
  Discuss the ways to resolve it rather than impact of globalization.
• 

  Sarathkumar Chandrasekaran

  P

  Nayan Goenka

  If people are already trying to focus on power and beauty of Indian products, it means this will increase their consumption. THIS is Market shift we want. Currently market is tending to outscale foreign brand and we are trying to find out a way to develop a business strategy that can complete these brands in present legal conditions.
  Discuss the ways to resolve it rather than impact of globalization.

  We produce world class products but we lack packaging and design which usually lures people towards them in the first sight.
  Eg:consider lays chips which contains minimum quantity of chips,maximum air,best packing to attract customers.