What are businesses looking for?
I can start acting on some of the marketing things I've learned. Such as eliminating passive verbs because they come off... well passive and weak.
I know the best thing you can illustrate is that you have the experience and knowledge to do the job they want, without a doubt. That's tough since I have no experience. I'm trying to figure out the qualities they're looking for, so that I can demonstrate them in a different way.
Plus, I should add. Not sure if this happens everywhere, but in Canada businesses never advertise or seek out unexperienced/new grad engineers. It's a matter of sending a resume and cover letter in to them. At least when you can view a job posting you can get a general idea of what they want.
I guess to reiterate my question, what qualities are businesses looking for when seeking an employee? Especially someone lacking the necessary experience.