Use of 'Send to Kindle' Button for web publishers
Send to Kindle is a Browser extension for Kindle owners who prefer reading web content on their devices. It’s designed to offer a quick way for pushing web content to Kindle, so you can read articles or news later on your device.
Web publishers can put the following code for this button on their blogs/websites:
<div class='rdbWrapper' data-show-send-to-kindle="1" data-show-read="0"></div><script type='text/javascript'>
(function() {
var s = document.getElementsByTagName('script')[0],
rdb = document.createElement('script');
rdb.type = 'text/javascript';
rdb.async = true;
rdb.src = document.location.protocol + '//www.readability.com/embed.js';
s.parentNode.insertBefore(rdb, s);
})();
</script>