Rethink Everything: 3-D Printing and the Product Design Revolution
3-D printing is much more than a new way of making; it's an opportunity to rethink everything we know about design and product engineering.
"Many people look at end use parts as the nirvana of 3-D printing," Cobb explained at ASME's Advanced Design and Manufacturing Impact Forum in Buffalo last week. "But what's really interesting about 3-D printing is not how it's augmenting the way things are done traditionally. It's the way designers are utilizing 3-D printing as a new paradigm to help design a new kind of object."
Focusing on those products alone misses the real point of the revolution. To Jon Cobb, executive vice president, Corporate Affairs, for 3-D printing giant, Stratasys, it might be missing the revolution itself.
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