Myntra To Be 'App Only' - Learnings For Web Startups?
Myntra is all set to be offered as 'app' only. The online retailer which got acquired by Flipkart for about Rs. 2000 crores last year will shut down its desktop front stating May. If you are thinking this ain't a good move - be informed that about 95% of Myntra's traffic comes from Apps - and not the web version. I'm wondering if there's any learning for the web based startup companies?
Myntra has excelled in the fashion domain and its main rivals continue to be Snapdeal, Amazon, Jabong and others. Note that the world's biggest online retailer - Amazon still continues to be offered both web-based and app-based; and Amazon has not shown any signs of going app only.
I'm wondering if APP is the future. At CrazyEngineers, we've seen pretty rapid growth in users who're accessing the site through mobiles. What's your take?
Myntra has excelled in the fashion domain and its main rivals continue to be Snapdeal, Amazon, Jabong and others. Note that the world's biggest online retailer - Amazon still continues to be offered both web-based and app-based; and Amazon has not shown any signs of going app only.
I'm wondering if APP is the future. At CrazyEngineers, we've seen pretty rapid growth in users who're accessing the site through mobiles. What's your take?
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