Intellect Vs emotion

Intellect can be used to reinforce, not be the main component of the copy. Otherwise we feel like we are reading a reference book.

How often do we make a decision because we have a gut feeling or because it just feels right? That´s our emotion taking charge. And then our intellect comes into play to justify the decision we made.

Intellect Vs Emotion...which will you use?
There is more intellect than emotion in our way of life?