How to better communicate science?

Engineer (UK) says:

Science communication helps people understand the implications of scientific work for society. Here, Maya Raghunandan, freelancer for online platform for freelance scientists Kolabtree, explains how engineers can improve the way science and engineering are communicated.

https://www.theengineer.co.uk/how-to-better-communicate-science/?cmpid=tenews_6821673&utm_medium=email&utm_source=newsletter&utm_campaign=tenews&adg=B9661AD2-80C4-45E6-885B-771A5905C40A