Amazon To Launch An eBook Rental Service

Amazon  is planning a eBook rental service where users can access a digital library of book by paying a fixed monthly fee. The service is being labeled as ‘A Netflix for books’. Amazon had earned big with Kindle – its bestselling eBook reader. This new rental service is a brilliant idea on part of Amazon and will allow it to capitalize even more on its home product, Kindle.

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There arent many details about the project, but there is news that the library would primarily contain older works, with restrictions on how many books a user can access each month. Amazon will reportedly offer book publishers a substantial fee for their involvement in the program.

In February, Amazon launched a subscription based video-streaming service as part of #-Link-Snipped-#, setting itself up to be a serious rival to Netflix. It also launched a subsidized version of Kindle in May. The retail giant has seen a 51% jump in revenues for Q2 2011 and the fastest growth in a decade.

It is also planning to launch a 7-inch tablet soon. Amazon has quite successfully shattered its image of being just an online store. Slowly, but steadily the company has increased it control over the tech world

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