Seven Statements that Kill Innovation
Quote:
Bryce Rutter, founder and CEO of Metaphase Design Group, keeps a running list of statements he calls "innovation killers."
With more than 15 years of design consultancy experience, Bryce Rutter knows a thing or two about innovation. This month at MD&M West in Anaheim, CA, Rutter, founder and CEO of St. Louis, MO-based Metaphase Design Group, share advice for finding the next breakthrough product. Spicing it with a dash of humor, he wrapped up his presentation with a list of statements he calls "innovation killers."
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Bryce Rutter, founder and CEO of Metaphase Design Group, keeps a running list of statements he calls "innovation killers."
With more than 15 years of design consultancy experience, Bryce Rutter knows a thing or two about innovation. This month at MD&M West in Anaheim, CA, Rutter, founder and CEO of St. Louis, MO-based Metaphase Design Group, share advice for finding the next breakthrough product. Spicing it with a dash of humor, he wrapped up his presentation with a list of statements he calls "innovation killers."
Endquote
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