With Microsoft Lumia 535 The Nokia Brand Name Is Put To Rest

Microsoft has put the Nokia brand name to rest with the introduction of Microsoft Lumia 535. The change had been anticipated ever since a year ago Microsoft Microsoft - Nokia Acquisition : Is It The Game Plan To Fight Apple & Google? Nokia's Devices & Services business. A couple of weeks ago leaked images of Microsoft branded Lumia smartphones started making the rounds on the internet and today the company confirmed the news at a press meet. While Microsoft is claiming the Lumia 535 to be a successor to this year’s Lumia 530 we deduce it to be a replacement for last year’s Nokia Lumia 625.

Lumia 535 (1)

The Microsoft Lumia 535 sports a big 5-inch IPS panel display with a below average qHD (960 x 540 pixels) resolution screen which results in woefully low PPI figures, 220 ppi to be exact. These figures are way behind the recently launched Microsoft Mobile Launches Nokia Lumia 730 Dual-SIM & Lumia 735: Features, Specs & Price In India that has a 4.7inch OLED display with HD resolution and 316ppi. Underneath the hood Microsoft has stuck a dated Snapdragon 200 chipset with a 1.2GHz quad-core processor that runs the Lumia Denim update of Windows Phone 8.1 with the help of 1GB of RAM. This is a big improvement in the low-end Lumia line up which has been stuck with 512MB RAM equipped smartphones since eternity.

Lumia 535 (3)

Microsoft has taken an unusual step when it comes to the cameras of the Microsoft Lumia 535. In the rear as well as the front you get the same resolution sensors. On the rear you have a 5 MP autofocus sensor with f/2.4 aperture and 28mm focal length and LED flash. On the front Microsoft continues its selfie obsession by sticking a 5MP wide angle lens first featured in the Lumia 730 and 735. The only disappointment in the photography department is that both the cameras cannot record HD resolution footage and have to make do with FWVGA (848 x 480) resolution videos.

Lumia 535 (4)

The internal memory of the Microsoft Lumia 535 is of 8GB and you can add microSD cards of up 128GB and even backup stuff of up to 15GB on the OneDrive cloud storage. This Windows smartphone is powered by a user removable 1905mAh battery that is claimed by the company to last for 23 days on standby and offer 11 hours of talk time. The phone will debut in single and dual SIM variants starting in Asia-Pacific territories such as India and China this month and later spread globally. The phone is expected to be priced around 110.00 EUR (8,424.61 INR) which makes it good value for money.

Lumia 535 (2)

So how has the new offering from Microsoft stood up to your expectations? Let us know in the comment section below.

Source: #-Link-Snipped-# & #-Link-Snipped-#, & #-Link-Snipped-#

Replies

  • Ankita Katdare
    Ankita Katdare
    Wondering what must be going on in the minds of Nokia founders. To see their child move away, existing with a new name.

    Well, senti-apart - the phone's specs look wonderful. Let's hope the official price in India for Lumia 535 is ~ Rs. 8,500.
    Good points - Front facing camera, microSD support and 1900 mAh battery
  • Rupam Das
    Rupam Das
    Ankita Katdare
    Wondering what must be going on in the minds of Nokia founders. To see their child move away, existing with a new name.
    They must be really on cloud nine after being able to sale a sinking ship to a dying captain at the price of an Interstellar rocket to enjoy the show from looooooonggggg wayyyyyyyyy awayyyyyyyyyyy!
  • Sarathkumar Chandrasekaran
    Sarathkumar Chandrasekaran
    +1 for front wide angle cam and expandable memory. Its a good bet in that price tag .
  • Satya Swaroop Dash
    Satya Swaroop Dash
    Microsoft Lumia 535 Dual-SIM variant arrives in India with a price tag of Rs.9,199. The price seems quite competitive and with 1GB of RAM and front 5MP camera it is a good buy. The only turn off is it’s the low resolution screen and backlight bleeding could be another issue. Freebies being offered along with the smartphone are:

    - 2 months of free BoxTV subscription,
    - eBooks worth Rs 1,500 on Flipkart,
    - Rs 150 of recharge on any network,
    - Rs 6,000 off (over 3 months) on purchases made via the Windows Phone Jabong app

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