Tata Motors has announced three new Tata Aria 2014 facelift models with price starting at Rs. 9.95L (ex-showroom, Delhi). Tata Motors continues to be India's largest automobile manufacturer and has finally woken up to the threats offered by the new Toyota Innova, which's dominating the roads in the Rs. 10L - 16L price segment. Will this new SUV from Tata win people's hearts? Check your bank balance, fasten your seat belt and be ready as we ride you through the new stuff Tata Aria 2014 offers.
The new Aria is being offered in three models: Pure LX, Pleasure and Pride (4x4) with ex-showroom prices Rs. 9.95L, 12.00L, 14.74L respectively. The designers of the car seem to have paid more attention to the looks of the car. The new Aria has stylish decals, clear lens rear lamps along with black bezel barrel headlamps. The 17" alloy wheels would make the SUV look sporty. Things get a little more exciting on the interior.
The Aria offers NAVTEQ GPS system, 4x4 Adapterra, Tata Blue 5 connect and rain sensing butterfly wipers along with auto sensing headlamps. About 6 airbags will take care of the safety of the passengers in case of accidents. The car's equipped with Electronic Stability Program aka ESP and Traction Control System aka TCS. All the wheels have disk-brakes and ABS with electronic brake force distribution for more stability on the roads. Dual AC system offers fantastic climate control to keep the temperatures optimum for the passengers depending upon the outside conditions. The 10-speaker (6 speakers+4 tweeters) JBL by Harman Kardon music system, along with an 8-channel DSP amp should make your journeys pleasing.
The SUV is powered by a re-engineered 2.2L VARICOR engine capable of delivering 150PS power and 320Nm torque. Tata Motors says that the vehicle will do 15.05 kmpl. Head over to the official Tata Aria website and check out the details and do let us know your thoughts on the new Aria.
Source: Tata Aria