We are all habituated to seeing the 'Like' button on websites and blogs across the internet, in fact sometimes we search for it for quick-sharing of the links on our Facebook walls. Our developer friends make use of the Facebook's Open Graph and a third-party app authorization to make a customized 'want' button. If Facebook indeed plans to roll out a 'Want' button, it may open up a whole new, powerful commerce solution. People will start using it to create their own wish-lists and e-commerce sites will be able to collect database about what people are desiring. Here's what it could look like -
This move from Facebook also means that, the company will be able to show ads to a very specific target audience. Does that mean there is a direct competition to Google AdWords? Will e-Commerce sites willingly embrace the new plugin? Time will tell.
Via: Inside Facebook