Does advertising influence our lives?

[Neha]

Yet another debatable topic.
Advertising, one of the most common words in the existing world. Advertising is the thing which can change the whole outlook of the product depending on how much popular your product becomes.
Well, I feel that advertising do influence our lives. Generally, one would never go for a product he hasn't listened about or which is less popular and advertising is the one that leads to popularity. Its advertisements only that make people aware of your product. Its not that, only advertisements can be considered as the major deciding factor but its one of those major factors after quality,cost of the product etc.
I would like to make my point clear by the following example:
The cola companies, one of the leading companies of the world suddenly faced depreciation despite of being famous personalities involved in the advertisements coz of the pesticides scenario or we can say it quality of the product.Its advertisement only which led them to the top but its quality which dropped them.
So,what do you guys think does advertising influence our lives??

[mayurpathak]

Advertising influences teh buying behavior and shopping trend of the customers. However whether they influence our lives or not is a bit arguable issue.

I guess advertising might influence but they shouldn't be allowed to.

[aashima]

Advertising do influence the customers' mind. Specially in today's world, advertisement plays the major role in the marketting and selling of a product. But it rests with the descretion of an intelligent enough customer to differentiate between the good or the bad. Every product today is advertised in an over exaggertating mode.
Famous personalities too play an important role in promoting the brands but customer's should wiosely decide to judge the product and not the advertisement!!!

[kidakaka]

It does influence our lives ... we cant complain about it ... we need it as much as it needs us. Its our right to choose.

We need advertising to know that a product is out there, we can choose to purchase it, if we want to. I want to deliberate on these two terms ... it leads to one word ... choice.

Secondly, advertisements are a way of communicating and raising awareness about a particular product. If I had not seen the ad about a particularly new revolutionary product, I would not have known what good that product is had I come across it. Thus, the ad helps in increasing my awareness, my knowledge about the product.

[integratdbrains]

Originally Posted by mayurpathak

Advertising influences the buying behavior and shopping trend of the customers. However whether they influence our lives or not is a bit arguable issue.

I guess advertising might influence but they shouldn't be allowed to.

I disagree Mayur advertising are designed considering the buying behaviour and shoping trends. They influence or not is a different story. Cause you know the major bottleneck every individual is different and so is his taste,preference and attitude!

[no_atkt]

most people mistake the ads for what they are meant to be ...

does ad influence our lives ... yes .... how else would u explain the fact that corporates pump in so much of money in them

hrithik/sachin endorsing a brand for some reason appeals to a section of people and they trying to emulate them end up buying the product whther they use it or whether it is good is a differnet matter altogether

[aashima]

Originally Posted by no_atkt

hrithik/sachin endorsing a brand for some reason appeals to a section of people and they trying to emulate them end up buying the product whther they use it or whether it is good is a differnet matter altogether

Well i guess this comes under the marketting strategies. If the companies persuade these famous celebraties to endrose for their products offering them a huge sum of money, its the public only that gets into the trap. We very well can compare the consumption of Coke, Pepsi with that of Mirinda. Or in a way we can say, we prefer star endrosed products than any other. If thats what influences people, why would any company leave the opportunity?

[vivekji]

I'll Never forget this
"These days actors and actress proclaim themselves as artists, i have never seen an Artist exposing their body, which god gave them to feed their children & Give life, for money to create a world on their own, deceiving the stupid multitudes"
Swami Tatboananda.

This is applicable in the case of advertisements too, Actors and actresses vouching for products and people buying those stuffs.

Originally Posted by Neha

Yet another debatable topic.
Advertising, one of the most common words in the existing world. Advertising is the thing which can change the whole outlook of the product depending on how much popular your product becomes.
Well, I feel that advertising do influence our lives. Generally, one would never go for a product he hasn't listened about or which is less popular and advertising is the one that leads to popularity. Its advertisements only that make people aware of your product. Its not that, only advertisements can be considered as the major deciding factor but its one of those major factors after quality,cost of the product etc.
I would like to make my point clear by the following example:
The cola companies, one of the leading companies of the world suddenly faced depreciation despite of being famous personalities involved in the advertisements coz of the pesticides scenario or we can say it quality of the product.Its advertisement only which led them to the top but its quality which dropped them.
So,what do you guys think does advertising influence our lives??