View Single Post
  #7 (permalink)
Old 1st October 2007, 07:28 PM
kidakaka
CEan - Value Adder
 
kidakaka's Avatar
 
Join Date: 18th October 2006
Location: Mumbai, Hyderabad
I'm a Crazy Computer Science Engineer
Posts: 472
Send a message via AIM to kidakaka Send a message via MSN to kidakaka Send a message via Yahoo to kidakaka Send a message via Skype™ to kidakaka
Default Re: Products Vs. Services - What's up, India?

Quote:
Originally Posted by Newmanite View Post
Without a solid infrastructure you have no base to start a product line.Pick a product and I could give you examples of infrastructure requirements before an enterprise could begin.From feasability through to market plan.
Good point by Newmanite. The problem here is, that around 90% of a start up's time is taken by putting in the infrastructure. Post which they would then start focusing upon some actual product development. The point nowadays, is that you simply cannot be a pureplay products firm, it always has to be integrated with either services or then ensuring you find a channel partner who is willing to outsource that service for you. e.g. recently we purchased an email filtering anti-spamware solution. It was an Indian company and an Indian product, but they had to augment their offering with a service of tech support. Still they had to depend on a channel partner through whom we came to know of their product. So effectively even for a product based company in India, you would need a solid service to back it up. Another eg. is lets say Futurebazaar.com, the core offering are the products on the site, but what impresses me as an end-user is the post-sales service they are offering me.

So, in effect I would ask a question: What's the point of this question?
kidakaka is offline   Reply With Quote